MRBeast Labs @ ComicCon San Diego, 2024

Created in collaboration with 60Grit Studios, the MRBeast Lab Mutators launch at ComicCon SD 2024 transported guests into the heart of a mad scientist's lair, where the mutators were brought to life. The experience began with a slime-filled tanker overturned in the parking lot, unleashing a pool of slime and setting the mutators free. This immersive activation invited attendees to step into the chaos and energy of the MRBeast universe, bringing the story to life in a vibrant and interactive way.